Accenture
Job Title:   Media Relations Specialist – Interactive & Innovation
Career Level 9
Location:    London
Salary: Dependent on Experience + Excellent benefits
Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skill sets and next-generation technology to each business challenge.
We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Year after year, Accenture is recognized worldwide not just for business performance but for inclusion and diversity too.
As a team

We are looking for an action-oriented, strategic thinker that will focus on generating consistent and impactful media coverage in support of Accenture’s business objectives in the UK. This PR professional will play a major role in helping drive the messaging and positioning for Accenture’s key topics/ thought leadership campaigns and experts. This role will have a particular focus on promoting Accenture Interactive in the UK and our innovation agenda. 

Accenture Interactive is reimagining business through experience. We drive sustainable growth by creating meaningful experiences that live at the intersection of purpose and innovation. By connecting deep human and business insights with the possibilities of technology, we design, build, communicate and run experiences that make lives easier, more productive and rewarding.

The specialist will be a key member of the UK media relations team, tasked with improving the focus, quality and frequency of UK media coverage; strengthening the approach to managing Accenture's interaction with media and industry analysts; incorporating media relations impact throughout marketing efforts; and improving Accenture's external profile within relevant target media and analyst reports. The UK media relations team is also responsible for putting in place effective processes to measure, report and share results with the marketing and business leadership team.

This role will report to Accenture’s UKI Media Relations Lead.

Some of your responsibilities will include:

  • Have a keen understanding of the key issues and trends affecting our Interactive business
  • Be a proactive thinker focused on generating tier-one and trade media coverage in support of Accenture’s content and key topics
  • Possess strong communications skills, with the ability to reduce complex topics into clear concise messaging; including exceptional writing and editing skills for audiences ranging from general to business to more technically (press releases, talking points, Q&A, and other PR collateral) with emphasis on marketing and innovation topics
  • Have the creativity and initiative to drive media results, even when confronted with internal and external obstacles
  • Have the ability to function effectively within a matrixed organisation and support Accenture’s approach to teamwork and collaboration
  • Support and advise business leadership on media relations strategy and messages
  • Adapt global thought leadership content to local media such as Fjord Trends and Business of Experience
  • Support the creation of regular, repeatable, UK media relations led content to drive impactful media coverage
  • Partner with external PR agency to drive creative and proactive media programmes.

"International Candidates will be considered"

Qualifications

Basic Qualifications:

  • Bachelor's degree or other university degree
  • Agency or in-house experience in PR/corporate communications in the marketing, technology and/ or professional services sectors
  • Experience at building strong working relationship and providing strategic counsel to senior leadership
  • Demonstrated leadership, teamwork and collaboration in professional setting
  • Demonstrated knowledge and ability for media measurement tools, tactics and capabilities.

Knowledge and Skills Requirements:

  • Excellent written and oral communications skills. 
  • Proven ability to quickly and concisely draft a wide range of clear, concise and high-quality media materials including news releases, media Q&As, media pitches, bylined articles, op-eds, etc
  • Detailed knowledge of UK media landscape and evidence of strong track record in media relations
  • Social media familiarity and skills
  • Broad understanding and skills of marketing industry/ technology/ professional services
  • Experience supporting major industry events (e.g. Cannes Lions)
  • Ability to interact and work closely with media contacts representing clients, alliance partners, third-party organisations, vendors, and others.
  • Broad overall business acumen and knowledge of Accenture’s areas of business
  • Strong project management and reporting skills
  • Ability to manage multiple projects under tight deadlines
  • Passion for executing deliverables and programmes that are of the highest quality, fully supporting Accenture’s business strategy and are in line with or exceed leadership expectations
  • Ability to influence leadership within Accenture’s large, matrixed organisation through relationship-building and executive-level presence
  • Strong team skills—ability to work autonomously and independently yet integrate appropriately with Marketing + Communications colleagues across other service areas, industry groups, geographies, capabilities and within corporate communications disciplines.

What’s in it for you:

At Accenture in addition to a competitive basic salary, you will also have an extensive benefits package which includes 30 days’ vacation per year, gym subsidy, private medical insurance and 3 extra days’ leave per year for charitable work of your choice!

Flexibility and mobility are required to deliver this role to deliver the first-class services we are known for.


To apply

Full details about this role, including how to apply can be found here.

Please include in your application that you heard about this opportunity through the Taylor Bennett Foundation.